My New Favorite Vertical Search Site – EVDB

There’s been a lot of hype surrounding Vertical Search Lately. Search engine marketing guru Danny Sullivan claimed at the SES, “I can’t say it enough. Vertical search is going to take over.” Visionary Tom Evslin first disagreed saying that “’Vertical search engine’ is an oxymoron” and then hedged his comments a bit.

The right answer is somewhere in between these strong opinions. In a future blog, I will comment on what I think vertical search means, its importance/relevance, and where it is going.

But for now, I want to highlight my new favorite vertical search site – EVDB, a search engine for local events and venues. After signing up in the past for notification when the site went live, I received an e-mail yesterday announcing the beta launch.

Has the company bitten off more than they can chew? It is a tall order to database a set of local events and venues with the a critical mass that’s beneficial for the user. As opposed to other vertical engines with a handful, or even dozens, of sites needed to draw information, EVDB has to aggregate events from thousands of disparate sources. But, if it can be done, it will be a truly powerful proposition. It’s an interesting angle to the “local” play, in contrast to most local content/search sites centered around the location of businesses. I am looking forward to the day when I can set up an RSS feed of my favorite independent-label musicians, and have EVDB notify me when they are coming to town at a small local venue. Very powerful.

So when EVDB does place themselves on A9’s Open Search?

David Beisel

David Beisel is a co-founder and Partner at NextView Ventures. He has been focused on early stage Internet startups his entire career, both as an entrepreneur and venture capitalist. As an investor in the digital media space, David was most recently a Vice President at Venrock and previously a Principal at Masthead Venture Partners. Prior to becoming a venture capitalist, David co-founded Sombasa Media, an e-mail marketing company best known for its flagship product BargainDog. Sombasa was successfully acquired by About.com where David served as Vice President of Marketing. David holds an MBA from the Stanford Graduate School of Business and an AB in Economics, magna cum laude and Phi Beta Kappa, from Duke University. He also founded and leads the Boston Innovators Group, an organization which holds quarterly entrepreneur events drawing a thousand attendees.

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