After attending the Web 2.0 Conference last week, a number of people have asked me, “How were the sessions?” Of course I picked up some useful pieces of knowledge, but I really didn’t have one of those “a-ha” moments that really got me excited. Yet that’s not why I attended in the first place. To me, conferences are for conversations – it’s all about the people. This past one I had an opportunity to meet and chat with other fellow bloggers, founders from newly launched (and some stealth) startups, and many others excited about the innovation occurring in the space. It may sound cliché, but what happens outside the formal sessions is more important (to me) than what happens inside. There’s a reason that people attend conferences instead of just reading summaries: the fact that others are attending as well.