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David Beisel’s Perspective on Digital Change
David Beisel’s Perspective on Digital Change
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Last Friday, I was meeting with a set of entrepreneur founders who are very in their process of developing their consumer web application. And when the subject came up about features they intend to implement, they indicated that “of course” […]
There’s a lot buzz today about Netflix’s offer to pay one million dollars to whoever can improve the accuracy of predictions of its movie-recommendation system. And it looks like there are number of people eager to throw their hat in […]
In the many startups that I’ve worked in/with or got to know in my experiences, there is one thing that almost always rings true: the initial idea and incarnation of the company isn’t the one that results in the end. […]
Often in the past when I’ve been intimately involved with a new investment here at Masthead, I’ve written blog posts with my thoughts about it. (See previous posts on both NewsGator and Intercasting). Today Tremor Network announced an $8.4M investment […]
With many people I know through business relationships “connected” to me via LinkedIn, I occasionally use the service to see if I can track someone down via connections for diligence calls or to look up people’s backgrounds if I want […]
The most frequent commentary on this blog has been in the online space, but I’ve also kept a theme of “new new media” – additional emerging sets of digital media outlets which will provide new ways for advertisers to reach […]
Rohit Bhargava recently coined the phrase Social Media Optimization, or SMO. In contrast to refining websites with a goal towards organic search listings (Search Engine Optimization – SEO), this practice implements “changes to optimize a site so that it is […]
Today’s Wall Street Journal article “Technology Boosts Outdoor Ads” addresses the second-fastest growing form of advertising spending behind the internet, outdoor advertising. The article is mainly devoted new technology just being deployed in the London Tube developed by 3M that […]
I was surprised by one fact I read earlier this week in my daily Jack Myers Business Report e-mail subscription, an article titled Myers Emotional Connections Study on Brand Value of TV Programs & Networks. It stated that “sixty percent […]